Is the era of free online news coming to an end?
The decline in online advertising revenues is forcing major newspapers to reconsider their digital strategies. Media executive Rupert Murdoch recently said that within the next year visitors to the company's news Web sites will have to start paying fees to access content.
Murdoch, chairman of News Corp, is not the only executive calling for a new business model for the industry. Last July, Lionel Barber, Financial Times editor, also predicted that "almost all" news organizations will start charging for online content within a year.
The New York Times is in a similar position. The company has lost a third of its ad revenue this year and is considering some kind of online pay system, the Associated Press reported.
However, it seems that some uncertainty exists about the way the new model will work. According to Barber, "How these online payment models work and how much revenue they can generate is still up in the air."
What do you think? Has the era of free online news come to an end in your region? What do you think a new model will look like?


مشکل کمبود آگهی حل شدنی است.
مشکل کمبود آگهی حل شدنی است. وضع بازار دوباره خوب خواهد شد. مشکل افرادی مانند مرداک است که می خواهند همه چیز را به پول تبدیل کنند. هم به مخاطب خبر بفروشند و هم آگهی.
Its a great discussion , but
Its a great discussion , but as for as Pakistan is concern from last two or three years online news are getting popularity and now its growing day by day. Now almost every online news have good revenue and its increasing day by day.
Hamid Zaffar
Reporter/Field Producer
Video News Service, Associated Press of Paksitan
18 Mauve Area Zero Point,Islamabad
Phone: +92-51-26060, +92-51-2606096
Fax: +92-51-2203079
e-mail:
It may be the end of printed
It may be the end of printed and traditional journalism. no one will pay for news... ;online casinos . 1 2 3
The print media certainly
The print media certainly should stop providing news for free on the Internet, except for public service items such as storm alerts or local coverage of disasters. I see no other way to sustain news-gathering operations, because advertising on the Web costs so much less than that it does not replace the lost print-ad revenue.
Its a good idea but am
Its a good idea but am worried this may deny many people across the world the rights to information. I concur wth Bisong that introducing charges on new websites witll discourage online readershp and if not affect the vital role of online media to the society. I think media owners and practioners need to reconsider this stand and understand the excitement and thurst many people currently have on online media .
Its will also be a set-back to our vison as the Kenya Online Journalists Association to promote online media and ICT in general .We must create ideas that works for the benefit of the majority not just for financial gains. I think some media executives are becoming financially greedy unknowingly that they might be killing the role of the media in the society.We are commercializing the media to such an extend that fairness and independence in media has gone to the dogs as news become compromised with advertisements.
I think this forum has come at its best time as we emphasize for more dialogue on this in order to come upwith aformidable stand on the best ways online media can be developed , not for a few media owners whose interested might not be for development of the media but money and more wealth creations.
It had to get to this one
It had to get to this one day. However, advert revenue would drop further when advertisers discover that fewer people get to read online because of the introduction of payment. And this would send the media into a deeper hole than the one it is in now. Online media is in its infancy in my part of the world and since very few people have access to computers, fewer people read online. I think media outfits should continue providing free online services, if only to maintain the diminishing advert clients they now have.
They will obviously lose
They will obviously lose almost all their leaders in developing nations where many people don't own credit or debts cards, if that is going to be the payment method. Internet is very slow in many countries as well. I read the NY Times every morning because they are serious about Africa reporting but I wont pay if they start charging. I think many newspapers in Africa who rely on free news downloads from international newspapers will also be in trouble as well. I think the media industry needs to be creative and find useful ways, which could make journalism work in this era.
I saw this coming. However,
I saw this coming. However, should media houses which are already complaining of dwindling online adverts start charging for news, the online readership would drop and surely, advertisers would not place adverts in online sites with diminished readership. Perhaps the best thing to do now is maintain the free online services, at least in order to maintain a some of the advertisers.
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