BMA News Archives

Posted	Title
10/16/2011	BtoB Media Business names annual top business publishing professionals BtoB Media Business announces their annual Who's Who in Business, profiling 100 of the top business publishing professionals who are leading the way in an evolving industry. BMA board members on the list include Sam Sebastian, Director, Local & B2B Markets at Google; and Hugh Wiley, Publisher, Bloomberg Businessweek, Bloomberg. Click here for complete list.
10/5/2011	BtoB magazine names Best Marketers of 2011 The BMA Board is well-represented on BtoB's list of Best Marketers for 2011. BMA Board members named "Best" include Kathy Button Bell, Emerson; Tom Haas, Siemen's Corp.; Eduardo Conrado, Motorola Solutions; John Kennedy, IBM; and Phil Clement, Aon. Click here for complete list.
10/24/2009	BtoB magazine names top marketers of 2009 BMA Board Members included in BtoB's best of '09 include: Kathy Button Bell, VP-CMO, Emerson; Phil Clement, CMO, Aon Corp.; Eduardo Conrado, CMO-Broadband Mobility Solutions, Motorola Inc.; Jeff Hayzlett, VP-CMO, Eastman Kodak Co.
10/15/2012	BtoB names best Marketers of 2012 BMA board members on BtoB's annual best Marketers list include: Kathy Button Bell, CMO, Emerson Electric Co; Phil Clement, Global Chief Marketing and Communications Officer, Aon Corp.; Eduardo Conrado, Senior VP-CMO, Motorola Solutions; Tom Haas, CMO, Siemens Corp.; John Kennedy, Vice President, Corporate Marketing, IBM; and George Stenitzer, VP-Communications, Tellabs. For complete list, click here.
10/15/2010	BtoB names Best Marketers of the Year Congratulations to the following BMA Board Members who have been BtoB magazines bes marketers of the Year: Tom Haas, CMO, Siemens Corp.; Eduardo Conrado, Senior VP-CMO, Motorola Solutions; Beth Comstock, Senior VP-CMO, GE; Phil Clement, Global Chief Marketing and Communications Officer, Aon Corp; and Kathy Button Bell, VP-CMO, Emerson. Click here for complete article.
6/20/2010	1st Annual <i></b>B2</b></i> Awards winners announced BMA is pleased to announce the winners of association’s 1st Annual B2 Awards competition. Agencies submitted entries into BMA’s B2 Awards competition, which spans over 29 categories and 200 divisions covering the breadth of business-to-business marketing and communications. Top winners were honored during the 2010 National BMA Conference Awards Gala on Wednesday, June 2. For winners, click here.
3/17/2008	2008 Pro-Comm judging underway Pro-Comm judging is currently underway at BMA headquarters in Naperville, Illinois and will continue through March 19. Over the next three days, 36 judges will participate in the process.
6/16/2008	2008 Pro-Comm Silver Sledgehammer Award Winners announced BMA is proud to present the association’s Pro-Comm Awards program “Silver Sledgehammer” winners for 2008. Winners were formally announced during the BMA Annual Conference on June 12 at the Loews Lake Las Vegas Resort in Las Vegas, Nevada.
4/15/2009	2009 Pro-Comm judging underway Over the next two days, 18 judges are gathering at BMA headquarters in Naperville, IL., to rate, analyze and evaluate the year's finest B-to-B creative.
6/17/2009	2009 Silver Sledgehammer Awards announced BMA is pleased to announce the association’s Pro-Comm Awards program “Silver Sledgehammer” winners for 2009. Agencies submitted entries into BMA’s Pro-Comm Awards competition, which span 58 divisions covering the breadth of business-to-business marketing and communications.
5/25/2010	2010 National BMA Conference Sold Out! BMA’s 2010 national conference,“Engage,” is sold out! However, cancellations and other circumstances may make some additional spaces available. Please click here to be placed on a waiting list. We will contact you should we be able to accommodate your registration. Engage 2010 is being held in a fabulous new state-of-the-art conference facility at Chicago’s Swissotel. The conference will run from June 2-4 for 48 straight hours of jam-packed learning and networking. Please follow "Engage" on Twitter, see "Engage" on YouTube and join "Engage" on LinkedIn!
1/3/2012	2011 highlights, what's in store for 2012 BMA Chair Al Maag shares BMA's highlights from this past year and what you can expect in 2012. Click here for details.
6/3/2012	2012 B2 Award winners announced BMA is pleased to announce the B2 Award winners for 2012, including Agency of the Year and Corporate Marketer of the Year. Nearly 800 entries were submitted into this year's B2 Awards Competition, honoring business marketers for their best creative/strategic work. Click here for more information.
5/4/2013	2013 Annual Global Conference returns to Chicago with incendiary intent 700+ marketers from 325 firms, 35 States and 10 Countries are expected to attend BMA BLAZE, the World’s single largest annual B2B marketing confab, taking place May 29-31 the Sheraton Chicago Hotel & Towers. Click here to read more.
5/8/2011	2nd Annual Strategic Channel Management Conference taking place in May Continuing its Channel Management series, marcus evans presents the 2nd Annual Strategic Channel Management Conference, taking place May 17-18, 2011, in San Francisco, CA. Hear from Channel Management and Channel Developments leaders on how to drive channel development and partner collaboration in order to create enhanced effectiveness and market expansion. Read an interview with Brooke Cunningham, CA Technologies, who will be presenting at the conference. For more information about the conference, click here.
2/12/2011	3 B-to-B marketing trends to embrace How are the savviest B-to-B companies delivering their message and proving their value to customers this year? According to an article recently published at Inc.com, there are 3 trends to embrace in B-to-B marketing: quantifying value creation; targeting online identities; and getting creative with content. Click here for article.
4/18/2008	33rd Annual Pro-Comm winners announced Congratulations 2008 Pro-Comm winners! BMA is pleased to announce the winners of the annual Pro-Comm Awards competition. Winner information is available online. Winners of the highest achievement award - the Silver Sledgehammer - will be announced at the BMA Annual Conference in June. Pro-Comm Awards presented by GBC.
5/8/2009	34th Annual Pro-Comm winners announced Congratulations 2009 Pro-Comm winners! BMA is pleased to announce the winners of the annual Pro-Comm Awards competition. Winner information is available online. Winners of the highest achievement award - the Silver Sledgehammer - will be announced at the BMA Annual Conference in June.
4/4/2010	ABM Marketing Survey requests your input The American Business Media (ABM) is asking BMA members to participate in a one-of-a-kind marketing trends survey. For details and survey link, click here.
6/3/2011	Al Maag named National Board Chair for 2011; Eduardo Conrado named National Vice Chair BMA announced the election of its national leadership team for the 2011-12 fiscal year. Allen Maag, chief communications officer of Avnet, Inc. was named 2011 national chairman. Eduardo Conrado, senior vice president and chief marketing officer, Motorola Solutions, will serve as vice chair. Click here for details.
7/5/2011	Al Maag, BMA Chair, shares his vision for the association Newly appointed BMA National Chair, Al Maag, Chief Communications Officer, Avnet and founder of the BMA Phoenix Chapter, shares his vision for BMA National. Click here for his video message.
6/17/2008	Annual Conference focused on marketing in "high-def" The BMA 2008 Annual Conference included a "power" lineup of speakers, seminars and workshops that helped business-to-business marketers crystallize their marketing programs, advance their brands, and network with their peers. Click here for photos from the event.
12/7/2011	*BMA Buzz* Newsletter go-to resource for members** The BMA Buzz, published bi-monthly and distributed directly to members, provides original articles, research, thought leadership and more. Moving into its 8th month, you can access archived issues of Buzz by clicking here.
4/23/2008	BMA 2008 Annual Conference agenda, registration now available Register for the BMA 2008 Annual Conference - taking place June 11-13, 2008, in Lake Las Vegas, Nevada. Conference delivers marketing ideas in "high def," with illuminating strategies and tools from Motorola, Dow Jones, PGA Tour, Penske, and more to help you focus your marketing plans. Special rate of $169 per night for hotel ends May 23. If you don't reserve your room now, regular rates - $350-$400 per night - will apply! Reserve your room now!
10/14/2008	BMA 2009 Annual Conference Call for Presentations announced Conference organizers for the BMA Annual Conference - taking place June 10 - 12, 2009 in Chicago, IL - are issuing a “Call for Presentations.” Deadline for submissions is December 31, 2008.
1/24/2010	BMA 2010 Annual Conference Call for Presentations announced Conference organizers for the BMA Annual Conference - taking place in June 2010 - are issuing a “Call for Presentations.” Presentations should address all facets of business-to-business marketing.
1/14/2013	BMA 2013 B2 Awards competition deadline extended! The B2 Awards recognize and honor business marketers for their best creative/strategic work. Imagine the possibilities of what could be when you're recognized for outstanding strategy, creative and results! Click here for details and to submit your best work now. Entry deadline extended to March 22!
4/1/2012	BMA 90th anniversary book ad deadline May 4th! BMA is inviting you to help celebrate the association's 90th anniversary. As BMA nears the century mark, you can participate in the celebration! Advertising opportunities are available in the upcoming 90th Anniversary book! Don't miss your opportunity to be seen by the global BtoB community for years in this beautiful 9 x 12 book and ebook starting at $900. Brand is vital! Going to get noticed or let your competitors? Click here for details about the 90th anniversary campaign and how you can join in!
1/18/2010	BMA and Frost & Sullivan invite you to participate in a marketing priorities survey BMA and Frost & Sullivan invite you to participate in Frost & Sullivan’s Growth Team Membership™ annual survey of Marketing Priorities. This five-minute survey designed to identify the most pressing challenges influencing your marketing plans for 2010. Click here to participate in the survey.
12/1/2011	BMA announces 2011 G.D. Crain, Jr. Award winner Mike Hensley of gyro honored with prestigious award for career achievement. Click here for details.
5/23/2010	BMA Announces Board of Directors Election The BMA Nominating Committee, led by Kodak CMO Jeff Hayzlett, is proud to present the 2010-2011 Board of Directors slate. We believe it represents a good mix of continuing directors and new volunteers, as well as a blend of corporate marketer and agency representation. Voting will end at 5:00 p.m. central on Tuesday, June 1. Click here to see a list of this year’s nominees and to cast your ballot.
5/23/2011	BMA announces corporate membership program benefits BMA has recently unveiled that its corporate membership program now offers extended benefits. The restructured membership program enables companies and their employees to access the world’s experts, best practices and current content in business-to-business marketing. Click here for news release and program details.
5/13/2009	BMA announces new chapter in Philadelphia Find out what this new chapter has to offer at two FREE Kick-Off Cocktail Parties scheduled in the city for June 2 and in the suburbs on June 17.
3/10/2009	BMA Atlanta Chapter launches new website Check out what's going on in B2B Marketing in Atlanta!
12/15/2009	*BMA board member Al Maag featured in BtoB* magazine** Al Maag, chief communications officer of Avnet Inc., is featured in the latest edition of BtoB magazine. Maag serves on the BMA board and is president of the BMA's Phoenix, which he was instrumental in launching in 2008. Click here to read article.
12/19/2008	BMA Board Member Catherine Monson named CEO of FASTSIGNS FASTSIGNS® International, Inc., the franchisor and operator of FASTSIGNS® sign and graphics centers worldwide, announced today that Catherine Monson will assume the position of CEO beginning January 2, 2009.
6/27/2012	*BMA board member featured in BtoB's* CMO Close-Up** BtoB article features BMA board member George Stenitzer, VP-marketing and corporate communications, Tellabs Inc. Click here for complete article.
7/4/2011	BMA board member interviewed in New York Times In an interview published in the New York Times on July 2, BMA board member Kathy Button Bell, vice president and chief marketing officer, Emerson, explains how participating in sports can lead to success in business while "deep-issue" mentoring of employees means asking "bigger, richer questions about who they want to be." Click here to read complete article.
11/9/2009	BMA board member named "Outstanding Volunteer Executive of the Year" BMA board member Al Maag, chief communications officer at Avnet Inc., was named Outstanding Volunteer Executive of the Year by the Phoenix Business Journal and HandsOn Greater Phoenix. Click here for more information.
8/17/2009	BMA Board Member Phil Clement featured in BtoB When Aon CEO Greg Case tapped Phil Clement to be the insurance brokerage's chief global marketing and communications officer in 2005, the company had an undeveloped marketing function. Clement quickly set about changing that.
7/16/2012	*BMA Board Members featured in BtoB's* Who's Who 2012** This year's BtoB magazine "Who's Who in B-to-B" Special Report features key thought leaders and movers and shakers across a broad spectrum of the marketing industry. Influential list includes eight BMA board members, including: Kathy Button Bell, VP-CMO, Emerson; Phil Clement, Global Chief Marketing and Communications Officer, Aon Corp.; Eduardo Conrado, Senior VP-CMO, Motorola Solutions; Tom Haas, CMO, Siemens Corp.; John Kennedy, VP-Corporate Marketing, IBM Corp.; Gary Slack, Chairman-Chief Experience Officer, Slack and Company; Chris Steenstra, Managing Partner-Group b2b, Eric Mower & Associates; and Tom Stein, President-Chief Creative Officer, Stein+Partners Brand Activation. Click here for BtoB article.
1/26/2010	BMA board members join VP Al Gore at Arizona Education Conference 2010 BMA's Immediate Past Chair Jeffrey Hayzlett, CMO, Kodak, and BMA Chair Gary Slack, Chairman & Chief Experience Officer, Slack Barshinger, will join VP Al Gore at the 2010 Arizona Conference on Education as speaker/panelists. Conference is scheduled for February 27-28 in Phoenix, AZ. Click here for details.
1/1/2008	BMA Board welcomes new directors BMA welcomes three new directors to serve on the Board. They will also serve as members of the BMA Thought Leadership Committee.
12/12/2011	BMA Chair Al Maag featured in Mediabistro's PRNewser Maag, Chief Communications Officer, Avnet, discusses the long-term relationship Avnet has had with communications agency Brodeur Partners. Brodeur also works as BMA's PR firm. Click here for complete article.
6/26/2009	BMA Chair Gary Slack featured in BtoB magazine "New BMA Chair Wants More CMOs," written by BtoB editor Kate Maddox, features exclusive interview with Gary Slack, BMA's current chair.
6/30/2009	BMA Chicago offers Windy City Biz Bash Media Program If you are looking for ways to stretch your budget (and who isn’t in this economy?), now is the time to act. What a great deal for your clients—and so easy to do! Just make an offer to purchase available media such as The Wall Street Journal, Brandweek, Lamar Outdoor and more for as low as 40-50% off open rates. First come, best bid, wins. Click here for details.
4/10/2011	BMA Colorado Chapter publishes book on B-to-B marketing In BMA Colorado’s first ever book publication, Advice from the Top, 24 BMA Colorado members share their corporate, agency, and consulting expertise with fresh insights into what marketing strategies are working today, or not. If you're serious about b-to-b success, having Advice from the Top within arm's reach is a must. To be formally released at the BMA 2011 International Conference in Chicago this June, Advice from the Top will be distributed to each conference attendee. Click here for book details.
10/26/2007	BMA Conference Presentations Many of the presentations from the 2007 BMA Annual Conference are now available to members online. Others will be added as received.
12/16/2011	BMA E-Mail Service Upgrades The Business Marketing Association’s e-mail service will be undergoing system upgrades and maintenance between 12:00 p.m. CST December 16 and 12:00 p.m. CST December 19. You may experience disruption in BMA’s e-mail service during this time. If you need to contact BMA, please feel free to phone 630-544-5054. Thank you for your patience..
10/20/2010	*BMA Engage microsite wins Event Design* Award** The 2010 National BMA Conference Engage microsite, Engage Live!, was recently announced as a Bronze Winner in Event Design magazine's Event Design Awards competition under the category of "Best Online/Virtual Element/Micro-site." The microsite, produced by Live Marketing, served as a "Grand Central Station," providing attendees and non-attendees access to streaming video, twitter feeds, blog posts, BtoB magazine converage, and more live during the conference. Click here for the Event Design Awards announcement.
10/28/2007	BMA expands web site functionality The Business Marketing Association (BMA) web site – www.marketing.org - has been expanded to include additional functionality to broaden the association’s external and internal communications.
2/1/2010	BMA February podcast analyzes how the internet has revolutionized the marketing business model Podcast guests include Chris Anderson, Editor, Wired magazine and Sam Sebastian, Director, Local & B2B Markets, Google. Click here for more information.
4/29/2009	BMA Headquarters Moving To accommodate growth and to serve our membership better, BMA Headquarters is moving to larger office space. Because of the move, our telephone service will be temporarily interrupted on Thursday, April 30. Full service operations will be up and running on Friday, May 1. We apologize for any inconvenience this may cause.
3/2/2009	BMA is now accepting Pro-Comm Awards entries Pro-Comm honors those who battle for b-to-b greatness in marketing communications directed to industry, business or professions. Enter your best b-to-b creative now and receive early bird entry rate!
1/5/2010	BMA January web seminar: Bridging the Sales and Marketing Divide Taking place online at 10:00 a.m. CST Central, January 19, BMA's next web seminar, "Bridging the Sales and Marketing Divide," will be presented by Mark Carr, Partner, CMG Partners. Mark will focus on the marketing and sales divide, what it is, why does it exist and how to close the gap. Click here for details and registration.
5/5/2009	BMA joins Enterprise Engagement Alliance The Enterprise Engagement Alliance (EEA), a coalition of companies and associations dedicated to researching and promoting the importance of engagement in business, recently announced the addition of the Business Marketing Association as a new member.
5/7/2012	BMA Launches First Ever International “Go and Grow” Roadshow Series In honor of its 90th anniversary, the Business Marketing Association (BMA) recently announced the launch of its first-ever roadshow event series, Go and Grow for marketing professionals. Kicking off on May 17 in Beijing, Go and Grow extends BMA’s acclaimed annual international conference and is designed to help business to business (B2B) marketers share and learn from each other about effective strategies, tactics and creative ideas for growing their respective organizations. Click here for details.
10/3/2011	BMA Leadership Platform fosters participation Newly created platform is designed to: Inform, Engage and Inspire. Click here for details.
5/21/2009	BMA May Podcast focuses on branding May's Podcast looks at three different areas of branding through the eyes of Dan Schwabel, David Carlick and David Meerman Scott.
4/19/2010	*BMA members eligible for complimentary subscription to BtoB* magazine** As a member of BMA, you are qualified to receive BtoB, the magazine for marketing strategists for FREE. Offer ends April 25!
3/3/2009	BMA members receive discount to the Enterprise Engagement Expo The Enterprise Engagement Expo offers practical strategies and solutions related to how to engage and motivate customers, distribution partners, and key employees to improve your business. Discounted registration fee available to BMA members.
12/14/2010	BMA mentioned in The New York Times Getting a job in marketing can be challenging for anybody, including recent graduates, but joining BMA can help. Recently, in the New York Times feature section "Q&A with Stuart Elliot," a reader emphasized that his or her company been "finding a lot of well-qualified candidates through professional associations like the Business Marketing Association." Membership encourages making connections with other members, who may place you top of mind when they hear of job openings. Read Stuart Elliot's Q&A here.
10/8/2009	BMA Minnesota Chapter celebrates first anniversary The Minnesota chapter of BMA is celebrating the completion of its inaugural year this month with over one hundred and ten new members.
9/19/2008	BMA Minnesota Chapter web site now live See what BMA members are up to in Minnesota!
6/17/2008	BMA names Sullivan Higdon & Sink 2008 Agency of the Year Sullivan Higdon & Sink has been selected 2008 "Agency of the Year" by BMA, the leading professional association serving business to business marketers.
7/12/2011	BMA National board members inducted into BtoB's Who's Who 2011 Congratulations to the many BMA National board members who were inducted into BtoB magazine's Who's Who 2011! Click here for complete list of this year's inductees.
6/15/2010	BMA National Board named for 2010-2011 Gary Slack, Chairman & Chief Experience Officer, Slack Barshinger, retains his position as BMA National Chairman for the 2010-2011 term. Al Maag, Chief Communications Officer, Avnet, moves into BMA National Vice Chair slot. The board was elected by the BMA general membership in an online vote in early June. For complete list of BMA National board members for 2010-2011, click here.
10/14/2010	BMA National telecast panel now available "On Demand" BMA's second telecast panel, Digital Engagement at Cisco, GE and IBM, presented live on October 13, is now available "On Demand" for BMA Members. Telecast panelists included Mike Metz, Senior Director Web Marketing and Strategy, Cisco; Linda Boff, Global Director, Marketing Communications, GE; and Ben Edwards, Vice President of Digital Strategy and Development, IBM. Gary Slack, BMA Chairman, moderated. To access program click here. You will need to login using your BMA username and password to access.
2/17/2010	BMA now accepting nominations for G.D. Crain award The G.D. Crain award honors outstanding professionals for their service in the business-to-business marketing industry at large. Click here for G.D. Crain award details and nomination form.
8/14/2012	BMA NYC hosts upcoming Go and Grow global road show From technology to media to creativity, B2B marketing has entered a new era. At “Transformations: Now and Next,” marketing and media leaders will discuss what it all means in terms of today’s best practices and tomorrow’s evolutions. Join Eduardo Conrado, CMO of Motorola Solutions; Gary Koepke, VP Global Executive Creative Director at Sapient; Linda Boff, Executive Director of Global Digital Marketing at GE; Dan Roth, Executive Editor at LinkedIn and other B2B transformers at The New York Academy of Sciences on September 27. Click here for more information.
9/9/2009	*BMA officers make BtoB's* Who's Who in B-to-B** The following BMA board members were recently inducted into BtoB magazine's 2009 Who's Who in B-to-B Marketing. Marketers: Eduardo Conrado, Senior VP-Global Business and Technology Marketing, Motorola and BMA Executive Board Member; Jeffrey Hayzlett, Chief Marketing Officer, Eastman Kodak and BMA Immediate Past Chair. Agencies: John Favalo, Managing Partner-Group B2B, Eric Mower & Associates and previous BMA Chair; Gary Slack, Chairman-Chief Experience Officer, Slack Barshinger and BMA Chairman. Search Marketing: Sam Sebastian, Director, Local and B-to-B Markets, Google and BMA Executive Board Member.
8/21/2008	BMA Phoenix Chapter launches new web site Check out what's happening with this new and vibrant chapter!
9/14/2009	BMA Phoenix Chapter to host Marketing Technology Summit Taking place September 15 at the Arizona Biltmore Resort & Spa in Phoenix, the Marketing Technology Summit is focused on digital marketing, social media and marketing ROI. Event is co-produced by the Arizona Technology Council.
4/1/2009	BMA podcasts focus on b-to-b marketing strategies, solutions BMA has partnered with the radio program Business Matters to offer monthly podcasts providing insights into b-to-b marketing practices that help you with your professional development and business success.
1/27/2012	BMA Quick Poll: Are you in the market for a new domain? The Internet Corporation for Assigned Names and Numbers (Icann) earlier this month began accepting applications for an infinite number of new Web addresses, or top-level domain names, such as .com, .org and .net. The program permits any word in any language as a top-level domain. B2B marketers continue to debate the value of this change. Will your company be applying for a new top-level domain? Let us know here.
8/31/2009	BMA remembers Warren "Bud" Clarke Warren "Bud" Clarke died Thursday morning, August 27, 2009, while doing one of the things he loved--riding his bicycle. Bud founded the Clarke/Thompson Advertising & Design company with his wife, Pat. Bud was also a devoted member of BMA and was past president of the BMA Hudson Valley chapter. Click here for obituary. Remembrances of Bud can be posted at the BMA LinkedIn Group by clicking here.
10/27/2007	BMA Selects New Management Company BMA has selected Landon Farrey and Associates to provide the organization with management services.
7/13/2011	BMA Speakers Bureau Local BMA chapters are constantly on the look out for guest speakers for events and to share best practices about B-to-B marketing. On the flip side, a growing number of B-to-B marketing executives are ready to share best practices with their peers. The BMA Speakers Bureau serves as a marketing vehicle for both sides of the table. Click here for details.
1/12/2012	BMA training program survey - let us know what you think The BMA National Board is considering offering training programs based on feedback from chapter leaders. Please take a few minutes to participate in a survey about possible BMA educational offerings. Click here for survey.
6/29/2011	BMA Unleash Conference dominates blogosphere The blogosphere was buzzing with BMA Unleash postings, analysis, reviews, criticism and more. Anyway you cut it, Unleash made an impact on all who attended. Click here for Unleash blog and journal postings.
6/9/2011	BMA Unleash Conference draws B-to-B marketers from across the spectrum Over the upcoming weeks, BMA will provide "Unleash," the 2011 International BMA Conference follow-up. Click here for BtoB Show Dailies, photos and other information.
3/21/2010	BMA web seminar focused on value in current economy What are the most important aspects of value in these economic times? What value does your company deliver? To whom do you deliver it? How is your company’s value communicated? These are key questions that will be answered in the best way possible during BMA's next web seminar, taking place April 20 at 10:00 a.m. CST, and presented by Lisa Dennis, President, Knowledgence Associates. Click here for details.
1/22/2009	BMA Web Seminar focuses on managing your product portfolio "The Balancing Act: Issues and Opportunitites in Product Portfolio Management" web seminar - scheduled for February 11, 2009 at 10:00 am Central Time - analyzes current product portfolio practices; processes in managing/reviewing the portfolio; and more.
2/23/2010	BMA Web Seminar: Achieving Marketing Performance Advantage In this web seminar - taking place online March 16 from 10:30 a.m. - 11:30 a.m. CST - you will learn how organizations successfully apply marketing performance management and how you may be able to approach improving your marketing performance. Presented by Russ Lange, Partner, CMG Partners, and Richard Schreuer, Senior Vice President, Chadwick Martin Bailey. Click here to register.
2/2/2010	BMA web seminar: How Much Risk is in Your Marketing Plan? In a time of heightened sensitivity to marketing efficiency, significant effort is being placed on ensuring that marketing dollars are positioned to achieve the very best returns. With fewer dollars to spend, there is lower margin for error. Presented by Pat LaPointe, Managing Partner at MarketingNPV, this BMA web seminar will look at the most common types of risks that affect marketing programs, and offers a framework for identifying and managing the risks in your marketing plans/programs. Click here for details and registration.
10/13/2010	BMA webinar helps you target the right markets and individuals We all talk about the importance of targeting the right markets and individuals, but how do you REALLY know whom you should be talking to in a B2B world? Join BMA's next webinar - taking place November 16 at 10:00 a.m. CST - as Brett Schklar, president and chief marketing officer, Market Creation Group, reveals the triangle of marketing knowledge that identifies buyer personas and use cases, and creates a road map that leads to the perfect targets for your brand. Click here for details.
8/20/2009	BMA's August podcast now available BMA's August podcast explores how marketing can help companies move in more sustainable directions. This month's guests come from conversations during the June BMA conference.
5/10/2012	BMA's GROW Conference Sells Out BMA's 2012 global conference, GROW, taking place at the Swissotel in downtown Chicago May 31-June 1, has reached capacity, and BMA is no longer taking online registrations. More than 550 b2b marketers are registered to attend what will be the single largest b2b marketing conference in the world in 2012. Interested b2b marketers hoping to snag a seat at GROW can add their names to a waiting list by going here.
7/12/2010	BMA's July podcast addresses how to breathe new life into your business This month's podcast is presented by Jeffrey Hayzlett, author of The Mirror Test: How to Breathe New Life Into Your Business. Hayzlett holds a mirror up to the face of his book's readers– first to see if their company is alive, then to see how it can grow and benefit from change. Click here to access podcast.
6/30/2009	BMA's June podcast now available June's podcast explores how marketing, especially B2B marketing, has evolved and how it will evolve into the future.
8/25/2010	BMA's September web seminar will focus on creating breakthrough B2B brands Presented by Ted Nelson, CEO, Mechanica, BMA's upcoming web seminar, taking place September 15 at 10:30 a.m. CST, will focus on a three-step research and process-driven approach to creating breakthrough B2B brands. Each of the steps will be made real, practical, and applicable through sharing examples from the highly successful Kronos case story. Click here for details.
10/22/2007	BMA, Burson-Marsteller Name Caterpillar’s Brown William A. Marsteller Marketing Leadership Winner Steve R. Brown, Marketing Manager for Caterpillar Global On-Highway, has been selected as the recipient of the 2007 William A. Marsteller Marketing Leadership Award.
6/25/2008	BMA-Minnesota to hold inaugural meeting Hear perspectives from local and regional BMA members on the value and impact BMA has had on their personal and professional lives. Meeting is taking place on July 17 at the University of St. Thomas – Minneapolis Campus, Minneapolis, MN.
9/15/2011	BMA-NYC announces their Communicator of the Year award recipient The New York Chapter of BMA is pleased to announce Sprint as the chapter's 2011 "Communicator of the Year." There will be a luncheon honoring the recipient at the Edison Ballroom in New York City on September 27. Click here for details.
11/2/2011	BMA-sponsored webinar: New Top-Level Domains - Understanding .brand On November 18, 2011, at 11:00 a.m. CST, BMA will sponsor a webinar event to indentify the opportunity presented by ICANN's new Top-Level Domain Program. Lead by global business celebrity Jeffrey Hayzlett and Internet industry thought leaders, attendance at this unique event will provide you with the vital information required to prepare your brand for this revolutionary change. Click here for registration and details.
7/22/2009	BMA’s Live Re-Staging of McGraw-Hill’s "Man in the Chair" ad at June National Conference Click arrow in media player above to view BMA's live staging of McGraw-Hill's classic "Man in the Chair" ad. "I don't know who you are...now what was it you wanted to sell me?” is updated to reflect today's scenario where you must adapt to new ways of engaging your market, unlearning and reframing the old ways of building relationships to succeed. Click here for full length (5:41 min), high definition version of video.
10/23/2009	Boston Chapter web seminar focused on social media As part of BMA's Boston Chapter Virtual MasterClass program, this week's web seminar, "Leveraging Social Media for Marketing Success," presented by John Blossom, President and founder of Shore Communications, Inc., will focus on how to better understand social media and the different ways it can benefit your business. Web seminar is taking place Thursday, October 29, at 12:00 p.m . EST. Click here to register and for information about the chapter's Virtual MasterClass certification program.
11/12/2009	BPA Worldwide offers business media audits to BMA members BPA Worldwide consumer and business media audits provide assurance, insight and advantage to consumer and business-to-business media owners and media buyers in more than 25 countries. Click here for details.
7/23/2008	BtoB magazine announces Who's Who in B-to-B 2008 BMA representatives include: John Favalo, former BMA Chairman, Managing partner-Group B2B, Eric Mower & Associates; Jeffrey Hayzlett, BMA Chairman, Chief Business Development Officer, Eastman Kodak Co.; and Gary Slack, BMA Vice Chairman, Chairman & Chief Experience Officer, Slack Barshinger.
6/15/2009	BtoB magazine covers BMA Annual Conference Click here to access articles about the BMA Annual Conference published on BtoB magazine online.
11/25/2008	BtoB magazine NetMarketing Breakfast focused on interactive marketing Panel of experts discuss interactive marketing, including social media, widgets, video and mobile marketing in this BtoB NetMarketing Breakfast series. There is no charge to attend for BMA members.
10/25/2007	Chapters Recognized by BMA Five local chapters, Boston, Colorado, Houston, Milwaukee and Northern California have received Chapter Achievement awards from BMA for outstanding work at the local level.
8/18/2011	Chicago Tribune article: Entrepreneurial spirit striking later in life "I have more fire in the belly today than I did at 33, and that should be important to a venture capitalist," says Gary Slack, Immediate Past Chair, BMA, who is featured in an article published in the Chicago Tribune, regarding his experience as a b-to-b entrepreneur. Click here to read complete article.
9/5/2012	CMO Close-Up with Tom Haas, CMO, Siemens Corp BMA Board Member Tom Haas, a 20-year veteran of manufacturing company Siemens Corp., has served as CMO for the past 10 years. This year, he continued the evolution of the “Siemens Answers” campaign, created by Ogilvy & Mather, New York, and focused on what he calls “agile marketing.” Read BtoB's CMO Close-up here.
1/19/2009	CMO Council conducting third annual Marketing Outlook Audit The CMO Council's annual global benchmarking initiative for senior marketing executives will review 2008 performance and assess 2009 challenges. Let the CMO know how current economic conditions are influencing your marketing plans by participating in a short survey.
12/5/2007	CMO Council requests BMA participation in three surveys The CMO Council is currently conducting three important marketing industry studies: a Customer Retention Marketing Audit; the 2008 Marketing Outlook Survey; and a global study analyzing "Go to Market" strategies. In an effort to maximize the value of these reports, BMA members are being asked to participate in the surveys.
12/1/2010	*Come visit BMA's booth at BtoB's* Virtual Trade Show** Get connected to b-to-b marketers at BtoB’s Digital Edge: A Virtual Tradeshow for Marketers on Thursday, December 2, from 11:30 AM - 5:30 PM ET. Discover digital strategies and tactics for b-to-b marketers at no cost to you with no travel required. Hear from a host of industry leaders from your desktop including: Chris Brogan, President, Human Business Works and co-author of the best-selling book Trust Agents; and Gary Vaynerchuk, best-selling author and host of Wine Library TV. Stop by BMA's virtual booth and say hello! Click here for event details.
11/1/2011	DePaul College of Commerce looking for your input The DePaul University Center for Sales Leadership is conducting their biennial survey on effectiveness in sales organizations and is looking for your input. The primary goal of the survey is to link the finanical performance of sales organizations to specific practices and behaviors to identify best practices in today's environment. Click here to participate in the survey now.
6/14/2012	Did you GROW? With 690+ attendees at the 2012 International BMA Conference we're hoping that you were able to GROW! In the coming weeks, BMA will be adding more and more conference follow-up, including event videos, speaker presentation videos and slides as well as post-coference editorial and active blogging. Click here for GROW follow-up and post-conference updates. Event photos can be found on the BMA Facebook page.
12/7/2011	Eduardo Conrado named BtoB's Top Marketer of 2011 BMA Vice Chair Eduardo Conrado, senior VP-CMO at Motorola Solutions, was recognized as BtoB's Top Marketer of 2011 at BtoB's Best luncheon in New York in November. Click here for details.
4/26/2011	Eric Mower and Associates wins Best in Show at BMA NY Chapter ACE Awards Eric Mower and Associates, Syracuse, N.Y., won Best in Show for its “PaperBecause” campaign for Domtar Corp. at the ACE Awards, presented by the BMA New York Chapter at a ceremony that took place Tuesday, April 26. Click here for details as reported by BtoB magazine.
2/12/2009	Exclusive offer to BMA members through Demand Metric BMA has partnered with Demand Metric - a web-based consulting firm that researches business best practices, publishes concise information, and builds practical Microsoft Office tools & templates. This partnership gives you an opportunity to join Demand Metric through a free trial and special pricing exclusive to BMA members.
7/29/2010	EXPO magazine examines how social media stimulated BMA national conference attendee engagement BMA’s national conference has become an annual meeting place where leaders and visionaries of business-to-business marketing from around the world meet to share best practices. The goal for this year’s conference, appropriately named “Engage,” was to fully integrate social media into the conference experience. BMA’s multiple uses of social media to stimulate attendee engagement are examined by EXPO in their July/August issue. To read article online now, click here.
6/21/2010	For Aon’s Phil Clement, BMA membership provides a one-call network for addressing challenges Philip B. Clement, global chief marketing and communications officer for Aon Corporation, is responsible for all of the firm’s marketing, including branding, external and public market analysis, and demand creation. Clement also oversees many of Aon’s programs in the areas of sales, sales systems, and innovation. Aon Corporation is a $10 billion company with 500 offices in 120 countries. A past president of BMA Chicago, Clement continues to rely on his “one-call network” of BMA peers for advice when marketing challenges arise. For full story, click here.
8/11/2010	For Marian Robinson, BMA involvement keeps her in front of marketing trends A BMA member since 2006, Marian Robinson, VP, Marketing, Baxa Corporation, has been able to use her involvement in the association to hone her marketing skills and increase her knowledge. Says Robinson, "Marketing as a discipline has changed amazingly in the past five to six years. I want to always be on the cutting edge of what works and what people are doing, etc., and BMA gives me an opportunity to do that." Click here to read Marian's story.
7/12/2010	For Motorola's Eduardo Conrado, BMA peers keep him on the cutting edge of B-to-B marketing Eduardo Conrado, senior vice president and chief marketing officer for Motorola’s Enterprise Mobility Solutions and Networks business, started with the firm in 1992 and currently heads its B-to-B global marketing and communications organization, supporting segments with $11 billion in revenue. Conrado depends on his BMA peers to keep him on the cutting edge of B-to-B marketing and developing successful ways to customize Motorola’s messages to its diverse audiences. For full story, click here.
3/12/2008	For St. Paddy's Day - An Irishman's Perspective on the Brand Experience (more)
3/23/2010	Free April 8 Live "Telepanel" on Social Media and B-to-B Live from Chicago on April 8, it’s a 90-minute nationally streamed “telepanel” discussing how to integrate Twitter, Facebook, LinkedIn and YouTube into your business-to-business marketing plans and programs. Running from 12:00 noon to 1:30 p.m. CST, the panel discussion will be streamed to BMA members everywhere from our Chicago chapter's regular monthly luncheon. Click here for details and registration.
2/11/2011	Frost & Sullivan article focuses on integrated marketing that delivers results In an article published by Frost & Sullivan, past BMA Chairman Keith Pigues, CMO, Ply Gem Industries, addresses the need to fully understand what is most important to a potential customer's business when developing a compelling value proposition. Click here for article.
8/27/2010	Frost & Sullivan’s Growth Team Membership surveys now available Surveys conducted by Frost & Sullivan (and co-sponsored by BMA) in both the Americas and Europe focus on understanding the most pressing external and internal challenges shaping marketing executives’ future planning. Click here to access both surveys.
8/26/2009	Gardner Publications Inc. named Family Business of the Decade Gardner Publications Inc. took home top honors in the Family Business of the Decade event, staged by the Goering Center for Family and Private Business at Cincinnati’s Music Hall on August 25.
6/23/2011	GIL 2011: Silicon Valley focused on company growth GIL 2011: Silicon Valley, The Global Community of Growth, Innovation and Leadership, is taking place Sept. 11-14. This event supports senior executives and their efforts to accelerate the growth rates of their companies. Click here for details.
9/19/2012	Global B2B made crystal clear - Go and Grow London In a year when the world's eyes have been heavily focused towards Europe – with landmark events taking place in the UK and across the continent – come centre stage on 10/18/12 in London for the first ever BMA Go and Grow Conference to be held outside America. Click here for details.
7/16/2008	Great deals from BMA Chicago The 7th annual Windy City Biz Bash was held in Chicago on June 7, 2008. Guests enjoyed networking, organic food from Greg Christian Catering, delicious cocktails and bidding on live and silent auction items as well as opportunities to make a deal on media purchases. Your participation helped raised over $140,000 and we’re still going…
10/16/2011	In memory of Steve Jobs The Business Marketing Association honors the many ways in which Steve Jobs changed business, technology, society and culture. His influence extended far beyond the companies, technology and lifestyle he did so much to create. Steve’s fierce commitment to quality, his understanding of the power of both technology and design, and his vision of a world powered by individual creativity offer enduring lessons for all enterprises. As distinctions steadily blur between B2C and B2B marketing, we will forever look to Steve for enduring truths underlying success in the profession we've chosen. We are fortunate to have lived in an era where we could personally experience this remarkable innovator’s contributions – as business leaders, as consumers and as individuals. Steve Jobs 1955 - 2011 Business Marketing Association Board of Directors
7/21/2008	Integration the big topic at BMA Annual Conference According to BtoB magazine, "One of the hot topics at the conference was integration, not just in terms of integrated communications programs, but integrating organizations to most effectively market to customers and prospects."
9/24/2012	It’s a small world after all Check out the @MarketingB2B blog from IAS B2B Marketing's Rob Morrice on BMA National’s plans to expand beyond the US. Click here to read.
12/20/2010	January webinar focused on using video in your marketing BMA's January webinar, Video in Your Marketing Mix, presented by Mark Morse, Principal, Executive Creative Director, Morsekode, and taking place online on January 18, 2011 at 10:00 a.m. CST, will show b-to-b marketers how to develop successful video campaigns and how to keep a brand's story sustainable. Practical content planning and video ideation will be key takeaways from this webinar. Click here for details and registration.
10/29/2008	Jeff Hayzlett, BMA Chairman, named one of BtoB Magazine's Best Marketers Says BtoB magazine, "Jeff Hayzlett, Kodak's Chief Business Development Officer, has played an integral role in the company's shift from a b-to-c to a b-to-b marketer as well as from a print-focused to a digitalcentric business."
9/16/2009	*Jeff Hayzlett, BMA Immediate Past Chairman, featured in BtoB's* Close-Up** Jeffrey Hayzlett, CMO of Eastman Kodak Co., has become a familiar face on the conference circuit and more so on multiple social networks, where his seemingly constant status updates and Twitter posts are followed by Kodak employees, customers and reporters, among others.
6/21/2010	John Favalo named recipient of G.D. Crain Jr. Award BMA is pleased to announce John Favalo as recipient of the association’s 2010 G.D. Crain Jr. Award. Mr. Favalo is Managing Partner, Director of Business-to-Business, Eric Mower & Associates, and currently serves on BMA's national board.
11/5/2008	Join top b-to-b marketers at BtoB's Best Awards Luncheon Hear from top marketers such as Diane Brink of IBM, Eduardo Conrado of Motorola, Mark Gambill of CDW, Tom Haas of Siemens, Jeffrey Hayzlett of Kodak, Michael Mendenhall of HP, Michael Mac Donald of Xerox, Patti Temple Rocks of Dow Chemical Co., Marcy Shinder of American Express and Michael Showalter of CIGNA.
9/30/2011	Joining BMA results in the power of B2B connections Membership in BMA connects you with peers, resources, ideas and success. Find out more about joining BMA and the benefits of membership here.
6/16/2008	Kimberly-Clark’s Suzanne Sears receives W.A. Marsteller Award BMA has announced the 2008 winner of the association’s W.A. Marsteller Award. This year’s winner – announced during the BMA Annual Conference on June 13, 2008, at the Loews Lake Las Vegas Resort in Lake Las Vegas, Nevada – is Suzanne M. Sears.
6/16/2008	Kirby Strickland announced as BMA G.D. Crain Award recipient The Business Marketing Association (BMA) is pleased to announce the 2008 winner of the association’s prestigious G.D. Crain Award. This year’s winner is Kirby Strickland, CBC, President of Strickland & Company.
5/25/2011	Let nothing hold you back! Register now for BMA's 2011 International Conference In 2009, we Unlearned. In 2010, we Engaged. In 2011, we’ll “Unleash.” Unleash...that’s the theme of the 2011 International BMA Conference June 1-3 (daily agendas: Wednesday, Day 1; Thursday, Day 2, Friday, Day 3) at the Sheraton Hotel & Towers on the Chicago River and lakefront in downtown Chicago. Bloomberg is returning as the Event Sponsor and CNBC is Presenting Sponsor of the Odyssey Chicago Networking Cruise. Last year's conference sold out, so register now and guarantee your spot this year!
11/1/2012	London Go and Grow event launches global front for BMA BMA’s Go and Grow event in London, which took place late last month, provided plenty of insight about the challenges facing B2B marketers and the dramatic changes in marketing communications. Tom Stein, president of Stein + Partners Brand Activation, and a national board member of BMA, helped kick off the event with a rallying call for UK-based ad agencies, clients and vendors to join the BMA’s first chapter to be launched outside of the United States, BMA London. Click here for London Go and Grow wrap-up. And click here for London Go and Grow video.
4/4/2012	Long-time BMA member Mary Louise (Soltes) Nemeth passes away Mary Louise Nemeth passed away Tuesday, April 3, at the Greens of Lyndhurst, OH. A long-time member of BMA, Mary Louise attended over 50 consecutive BMA national conferences and was recipient of the G.D. Crain Award. She was also one of the first women to serve on the BMA Board of Directors. Mary Louise was beloved wife of the late Frank and Aunt and Great Aunt to 17 nieces and nephews. Funeral Mass Monday, April 9, 2012, 11AM at St. Rita Church, 32820 Baldwin Rd., Solon, OH. Click here for more details.
4/24/2010	Marketing Results/Best Practices Benchmark Study The Customer Manufacturing Group (CMG) is currently developing a benchmark study that will correlate the deployment of resources to “front-end” marketing activities to results, to discover where the greatest profit leverage may lie. If your company would like to participate in this study, click here for details.
9/18/2009	Marketing Technology Summit 2009 makes an impact in Phoenix The BMA Phoenix Chapter and the Arizona Technology Council held the first ever Marketing Technology Summit 2009 on September 15, 2009 at the Arizona Biltmore Resort and Spa. More than 375 marketing and technology professionals attended the conference, which featured a keynote presentation, two panel discussions and a networking and technology showcase with 50 exhibition booths.
11/13/2007	Marla Schrager appointed executive director of BMA Chicago The Board of the Chicago chapter of the Business Marketing Association (BMA) today announced that Marla Schrager has been appointed the Executive Director of BMA Chicago.
4/25/2010	May 11th BMA webinar focused on balancing brand and demand Groundbreaking Brand/Demand Study by Stein Rogan + Partners reveals how marketers and agencies are balancing brand- and demand-centric efforts amid a challenging and changing economy. This webinar, taking place May 11 from 10:00 a.m. - 11:00 a.m. CST, will be presented by Tom Stein, President and Chief Creative Officer for Stein Rogan. Click here for registration and details.
4/23/2010	May 25th BMA webinar looks at risk management in your marketing plans Presented by Pat LaPointe, Managing Partner at MarketingNPV, this BMA web seminar - taking place online May 25th, 10:00 a.m. - 11:00 a.m. CST - will address the most common types of risks that affect marketing programs, and offers a framework for identifying and managing the risks in your marketing plans/programs.
5/29/2011	Meet NASCAR Daytona 500 Winner Trevor Bayne at "Unleash" Roush Fenway Racing, the world's largest motorsports organization, has partnered with BMA and Avnet, to highlight the power of NASCAR’s motorsports marketing platform during "Unleash," the 2011 International BMA Conference, in Chicago. Meet and greet Daytona 500 winner and Avnet/BMA race car driver Trevor Bayne before and during the "Unleash" Odyssey Networking Cruise on Wednesday, June 1. Click here for details and a "Welcome" video from Bayne.
4/5/2010	Meet the *B2s* You knew them as the Pro-Comm awards. Now they're the B2s. The B2s recognize the work business marketers and agencies do "2" engage employees, sales forces, channel partners, government and, sometimes, even consumers. If you've come up with some outstanding strategy, creative and results in the past year, be sure to enter the 2010 B2s now. It's easy. It's quick. And there are more opportunities to win than ever. BMA has recruited 21 B2s judges, all senior marketers. Read the B2s news release.
6/19/2008	Mobium Creative Group named 2008 Creative Team of the Year BMA named Mobium Creative Group Creative Team of the Year for 2008. Award was announced during BMA’s Annual Conference on June 12 in Lake Las Vegas, Las Vegas, Nevada.
7/21/2008	Motorola's Conrado pushes realignment Eduardo Conrado, corporate VP-global business and technology marketing, Motorola Corp., sat down with BtoB magazine at BMA's Annual Conference to discuss Motorola's shift to more interactive technologies in terms of marketing campaigns.
7/3/2008	New BMA Board Members Elected at 2008 Annual Conference The Business Marketing Association (BMA) recently announced its new Board of Directors, which includes Executive Committee and Executive Board positions.
5/24/2011	New BMA eStore now open! Deck yourself and your office with BMA apparel and office supplies! The new BMA eStore is fully stocked with BMA-branded shirts, hats, golf balls, pens, portfolios and more! Visit the BMA eStore now wear your BMA proudly!
1/10/2012	New Top-Level Domains - Understanding .brand On November 18, 2011, BMA sponsored a webinar to indentify the opportunity presented by ICANN's new Top-Level Domain Program. Starting in January, 2012, the program will allow for brands to secure their own .brand Top-Level Domain (similar to the traditional .com) for the first time in history. This webinar was led by global business celebrity Jeffrey Hayzlett and Internet industry thought leaders. Click here to download a PDF of the presentation.
6/13/2010	New York Chapter's 2010 ACE Awards recognize top b-to-b campaigns The BMA New York Chapter's annual ACE Awards presentation, held at Scandinavia House in New York City, saluted the year’s top b-to-b creative campaigns and executions. With honors going to agencies of all sizes, as well as top corporations, this year’s ACE Awards highlighted the strength and innovation in the evolving b-to-b segment and the breakthrough work that continues to define this industry. Click here for winners.
9/16/2009	Next BMA web seminar taking place October 20 BMA's October web seminar - Marketing Operations 2.0: MObilizing Marketing for a Web 2.0 World - will be led by Gary Katz, CEO of Marketing Operations Partners and founder of the Marketing Operations Future Forum, details the emergence of MO 2.0, how it intersects with Web 2.0, what it is, the types of challenges it addresses, why it’s important and how it evolves toward maturity within organizations.
10/13/2009	November BMA web seminar: How to Build an Effective Business Case "Building a Better Business Case for Marketing" - a BMA web seminar taking place November 17 at 10:30 a.m. CST and led by Pat LaPointe, Managing Partner, MarketingNPV - will look at what goes into an effective business case, and examine both the key elements and steps you need to take to create your own.
10/4/2010	October BMA Podcast now available October's podcast guests include Keith Pigues, Senior VP and Chief Marketing Officer, Ply Gem, and co-author, Winning with Customers: Do Your Customers Make More Money Doing Business with You? and Jerry Alderman - CEO, Valkre Solutions, Inc., and co-author, Winning with Customers: A Playbook for B2B. Click here for more information.
10/31/2008	Pacific Northwest Chapter unveils new website The latest BMA chapter serves b-to-b marketing professionals throughout the Pacific Northwest—including Washington, Oregon, Idaho and British Columbia. Visit their website for the latest regional BMA events and gatherings.
6/15/2009	Philadelphia Chapter featured in Philadelphia Business Journal Says a recently published article in the Philadelphia Business Journal, "It’s been a long time in coming, but Philadelphia now has a chapter of the National Business Marketing Association. The group, which was founded in 1922 and has 20 chapters nationally, focuses on the needs of business-to-business marketing professionals. Networking is a key part of the mission."
9/15/2011	Phoenix Chapter Technology Marketing Summit focused on strategies, innovation The 3rd Annual Technology Marketing Summit, hosted by the BMA Phoenix Chapter and the Arizona Technology Council featured several panel presentations from subject matter experts on social media, mobile marketing and marketing automation. Click here for video recap and event details.
10/23/2007	Pro-Comm "Best of the Best" and Agency of the Year Announced BMA has selected the top award winners in the Association’s annual Pro-Comm awards program and also named HSR Business to Business as Agency of the Year.
9/8/2008	Recruit a BMA member, win PGA TOUR tickets With the support of Kodak, BMA's "New Membership" campaign kicks off with a chance to win VIP tickets to a PGA TOUR in 2009.
6/12/2012	Register Now for Industrial Marketing Online Event on Wednesday, July 11 The Industrial Marketing Digital Summit is the only online event focused on marketing in the industrial sector. Free to attendees, industrial marketers will lead educational sessions on using social media, driving more leads, capitalizing on your content and more. You can also connect with your peers in real-time and chat with exhibitors about their products, services and solutions. Register now.
9/9/2011	Remembering 9/11/2001 BMA Chairman Al Maag shares his thoughts about 9/11. Click here for his letter to BMA members.
7/21/2008	Roundtable explored the purchasing cycle within business marketing During BMA's Annual Conference, an EMA Group B2B sponsored roundtable of leading business marketers explored the importance of leveraging the potential of the purchasing cycle. John Favalo, managing partner, Group B2B, Eric Mower & Associates, and former chairman of BMA, discusses a few of the roundtable's findings in the latest issue of BtoB magazine.
6/23/2011	Roush Fenway Racing to host b-to-b webinar on June 28 Roush Fenway Racing, one of the world’s largest motorsports organizations, is hosting a b-to-b-focused marketing webinar on Tuesday, June 28 at 11:30 am EST. Roush Fenway will be discussing how a NASCAR motorsports sponsorship is an effective b-to-b marketing solution as well as presenting industry specific case studies. Click here to reserve your spot!
11/11/2010	Rupert Zimmerer, long-time BMA member, passes away Rupert O. Zimmerer, 95, of Maplewood, New Jersey, died on November 4. Mr. Zimmerer was born in Newark and attended Newark University (now part of Rutgers). In 1943 he joined the Heinn Company, manufacturers of loose-leaf binders. As a manufacturer's representative for them and Perrygraf slide-charts, he had customers into his 90s. Mr. Zimmerer was a lifetime member of the New Jersey Chapter of BMA. For details, click here.
8/1/2011	Save the dates! BMA announces 2012 International Conference dates, location BMA is pleased to announce that its 2012 International Conference is returning to Chicago for the fourth year in a row! Taking place May 29 – June 1, 2012, the conference will be at the Swissotel, Chicago. Click here for more information.
12/16/2009	Special offer to BMA members from PR Newswire Sign up by January 15th and get your news into search engines for only $69! BMA has teamed up with PR Newswire to offer a 12-month membership at no charge. Just submit your contact information through the Request Information form of the PR Toolkit and someone from PR Newswire will touch base with you to get you signed up. This is a $195 value!! Click here for more details.
9/1/2010	*Steve Liguori featured in BtoB* magazine** BMA board member Steve Liguori, executive director-global marketing at General Electric Co, is interviewed for BtoB magazine's CMO Close-Up feature. For the past year and a half, Steve has been involved in an effort to roll out MarkNet, a private online community for GE's global marketing group of almost 5,000 employees. In the article, Steve talks about the development of the network, why it's important to GE and the results so far. Click here for BtoB article.
12/7/2007	Submit your Pro-Comm Awards entries now Pro-Comm is ranked as one of the advertising industry’s premier award programs, drawing hundreds of entries annually from b-to-b marketing agencies and clients from all around the U.S. Pro-Comm winners receive recognition through promotion in leading business trade magazines, on the BMA web site and in BMA publications. Enter now!
1/11/2012	Take the 2012 Marketing Priorities Survey BMA and Frost & Sullivan's Growth Team Membership invite you to participate in an annual Marketing Priorities survey. Please take 5-minutes of your time to share your perspective and insights with us about your Marketing’s priorities for 2012. Click here to participate.
5/18/2013	The BMA 2013 Global Conference will BLAZE! This year's conference--taking place May 29-31 at the Sheraton Chicago Hotel & Towers--will be themed "Blaze." With more than 700 expected to attend, you’ll be ablaze with new ideas and concepts to help move your organization forward. Mark your calendars now to learn from and network with b2b marketing’s leading trailblazers! Click here for information.
6/6/2011	Trevor Bayne's Avnet/BMA Mustang finishes 3rd in Chicago Driving his Avnet/BMA No. 16 Ford Mustang, Bayne finished 3rd at Chicagoland Speedway's STP 300 race on June 4. The race was nationally televised on ESPN, giving BMA unprecedented exposure. Click here for race recap.
6/17/2009	UNlearn Live If you missed the national BMA conference or just want a recap, our six-person social-media team was there tracking details to help you learn, relearn and UNlearn. The BMA social-media team was on-hand, live tweeting most conference events, posting blog recaps and posting Flip video interviews with speakers and attendees alike. To catch the conference buzz and still engage with conference goers, go to BMA's UNlearn: 2009 Annual Conference social-media page.
5/27/2009	UNlearn: The BMA 2009 Annual Conference SOLD OUT! Two weeks out, the Business Marketing Association’s 2009 national “UNlearn” conference, coming to Chicago’s Drake Hotel June 10-12, is sold out. BMA will begin placing interested registrants on a waiting list for a limited number of possibly available spaces. “With more than 300 people registered, we’ve nearly reached the hotel’s capacity limit,” said Gary Slack, incoming national BMA chairman and chairman and chief experience officer of Slack Barshinger & Partners.
8/4/2009	Video: the Evolution of Business Communications B2B Inc.'s "The Evolution of Business Communications" traces business communications from blackboard to typewriter to computer, all the way to Twitter! This copyright-protected video is a brief educational, non-promotional video that can be used as a meeting-starter or as an educational tool.
6/13/2012	What are you worth? Participate in the BMA 2012 Salary Survey BMA's 2012 Salary Survey assesses professionals employed in the b2b marketing field to determine salaries, total compensation and job satisfaction. We are asking for your input to ensure the most accurate analysis possible. Click here to participate.
9/24/2008	What do kids have to say about business-to-business marketing? Quite a bit it seems. Check out Ricochet Partners' kids video presentations seen during the BMA Annual Conference in June.
11/29/2011	Why Join BMA? Download this handy "Why Join BMA?" presentation for quick reference or sharing.
12/9/2010	You’re Invited to the Online Marketing Summit in San Diego this February Online Marketing Summit, the premier educational event for marketing professionals, is coming to sunny San Diego this February (Feb. 7-11, 2011). Start your 2011 with new inspiration and strategies for success with 1,000 of your marketing peers as they share ideas, hear from expert practitioners, and learn best practices in the areas of: Social Media, Search, Email, Analytics, and more. BMA members are eligible for a 20% discount on registration. Click here for details.

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