- About Us
- Press Room
- Knowledge Center
request.ancestors = 1,4434,5162,5172
session.lev = 4
session.chaptersite = 0
session.chapterroot = 1
session.homePageLayout = 0
“Engaging Professional Services Buyers” Join the discussion at
To secure a place in the consideration set, professional "expert" services providers traditionally have invested heavily in thought leadership, face-to-face selling tools and private face-to-face meetings and events. More and more, though, are becoming increasingly active in search marketing, digital outreach, direct marketing, advertising and social media. Learn the latest in professional-services-buyer engagement techniques from top marketers at a global consulting firm, a global accounting firm and a major U.S. law firm in a panel moderated by a leading expert and author on the subject.
Click arrow in media player below for audio.
Click links below for presentation decks:
< < Back to Engage content.
Here you can find a speaker, or make yourself available to speak on your areas of expertise.
Get the latest BMA and B-to-B related insights from the BMA Buzz, the official BMA e-newsletter or daily updates from the BMA SmartBrief.
BMA offers a wide variety of marketing opportunities for you to reach this very influential, highly specialized audience of B-to-B marketers.