“Engaging Employees, Customers and Prospects Globally”
Aon Corporation made a big splash in 2009 when it announced it would replace AIG as the global sponsor of UK-based football team Manchester United, the #1 brand in the #1 sport in the world, in the 2010-11 season. That season begins this June, and Aon Global CMO Phil Clement will give conference attendees one of the first glimpses of what Aon is doing to leverage its reported three-year, $132 million investment in this single global sponsorship platform to unite the firm into one global culture and maximize engagement with all audiences worldwide.
Philip Clement, Global Chief Marketing and Communications Officer, Aon Corporation
Michael Krauss, President and Managing Principal, Market Strategy Group LLC, and former BMA/Chicago president.
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