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October 2010 Podcast

Guest Info:

D. Keith Pigues, Senior Vice President and CMO, Ply Gem Industries, Inc.; Co-Author, Winning with Customers: A Playbook for B2B

D. Keith Pigues is senior vice president, chief marketing officer and member of the executive committee for Ply Gem Industries, a leading provider of building products brands. He is also an adjunct assistant professor of Leadership at the University of North Carolina Kenan-Flagler Business School.  He is past chairman of the board of directors for the Business Marketing Association (BMA) and a member of the Executive Leadership Council. In 2007, he received the Frost & Sullivan Marketing Lifetime Achievement Award and was recognized by BtoB magazine as one of the leading senior marketing practitioners and is a member of Who’s Who in B to B.

Jerry Alderman - CEO, Valkre Solutions, Inc.;Co-Author, Winning with Customers: A Playbook for B2B

Jerry D. Alderman is an entrepreneur, founder and chief executive officer of Valkre Solutions, Inc. Founded in 2008, Valkre is located in Chicago, IL. As a software and services company, Valkre’s mission is to develop capabilities within B2B companies to create “deep customer understanding”, execute customer-driven strategies, and build competitive advantage. This mission is accomplished using Valkre's software offering, Render, which revolutionizes the way B2B companies interact with their customers. Alderman and his team have worked with a who’s who of companies including Owens Corning, Kimberly Clark, Turtle Wax, Motorola, RR Donnelley, and more.

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