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Ethics & History

Ethics

The conduct of the Chapter and of the members comprising it shall be governed by the following Standards of Practice:

First: To support unequivocally the principle of Truth in Marketing Communications, avoiding all manner of misrepresentation and falsification.

Second: To discourage the publication of marketing communications that does not measure up to the highest standards,

Third: To be guided by the Code of Ethics as adopted by the Business Marketing Association.

History

The Business Marketing Association of Chicago is an Illinois Not-For-Profit Corporation operating as a local chapter of the national Business Marketing Association.

The BMA Chicago was founded in 1919 as the Association of Industrial Advertisers. The group later became the Business/Professional Advertising Association. In 1991 the name Business Marketing Association was adopted to better reflect the true responsibilities of today's business-to-business communicators.