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Upcoming Events

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Chicago

Marketing Innovators Luncheon

1.15.15
Topic: Business Essentials for Strategic Communicators: What You and Your Team Need to Know Speaker: Ron Culp, Director, Graduate PR & Advertising Program, DePaul University and Matt Regas, PhD., Assistant Professor of Public Relations, DePaul University
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Houston

BMA Houston Chapter January 2015 Luncheon: The E-Metric: How an Enrichment Culture Makes Employees & Customers Your Best Business Asset

1.15.15
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Colorado

BMA Colorado Chapter January Meet-up

1.15.15
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Colorado

BMA Colorado Chapter Young Professionals Event: SOFT SKILLS TO GROW YOUR CAREER: SOCIAL INTELLIGENCE FOR ADVANCEMENT

1.20.15
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BMA Connect2

BMA Connect2: SoCal

1.21.15
Integrated Leadership Summit
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Chicago

Breakfast Seminar

1.21.15
Topic: Data for Big and Small Companies Speaker: Jim Carey, Integrated Marketing Communications Program, Northwestern University - IMC
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Houston

BMA Houston Chapter Auction

1.21.15
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Northern California

BMA NorCal Chapter Event: Content Marketing: A best practices discussion with marketing leaders, moderated by Laura Ramos

1.28.15
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Minnesota

BMA Minnesota Chapter Event: Strategies to Win with the Evolution of Channel Marketing

2.3.15
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Chicago

Young Professionals Event

2.5.15
Topic: Networking 101 Speaker and Location: TBD
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Featured Items

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  • BMA/Associate ANA Member Benefits

    The purpose of this is to outline the benefits BMA members will have as Associate Members of ANA. BMA/Associate ANA members are those BMA members not eligible for full ANA membership. They are not client-side marketers, but agencies, researchers, suppliers, media companies, etc. ANA membership by charter is made up of only client-side marketers.   Learn More >

  • BMA ANA FAQs

    The ANA (Association of National Advertisers) and the Business Marketing Association (BMA) have announced that their boards of directors unanimously approved plans for BMA to become a division of ANA as of November 30, 2014. The combination reflects the long-term strategies of both organizations to extend business-to-business marketing capabilities and intellectual brand-building capital through increased scale, focused resources, and broadened leadership.   Learn More >

  • BMA and ANA: Driving Value and Growth for Members

    Steve Liguori and ANA president and CEO Bob Liodice discuss the combination of the BMA and ANA.   Learn More >

  • Oct. 17 message from Chairman Stephen Liguori

    I’m thrilled to announce that the BMA will join forces with the ANA to further advance the B2B marketing profession and the expertise of our members. This decision is one of the biggest that the association has faced since our inception in 1922. Over the last few years, the BMA board has focused on delivering higher levels of value to members and expanding our voice in the B2B marketing community. We think this combination will do exactly that.   Learn More >

  • BMA and ANA announce plan to become the industry’s most comprehensive marketing association

    On Oct. 17 the BMA and ANA announced that their boards of directors unanimously approved plans for BMA to become a division of ANA as of November 30, 2014. The combination reflects the long-term strategies of both organizations to extend business-to-business marketing capabilities and intellectual brand-building capital through increased scale, focused resources, and broadened leadership.   Learn More >

Tags > SEM
By Mark Simon, senior VP-sales and marketing, Didit Mark Simon Senior VP-sales and marketing Didit Disasters—either natural or human-made—are rare, unpleasant, but inevitable. Even if dire forecasts of climate change don’t come true, it’s clear that global sea levels aren’t about to recede anytime soon. Weather patterns appear to be growing increasingly erratic, and even carefully planned events such as the Super Bowl aren’t immune to unscripted power failures.



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