Three Insights to Capitalize on Live Online Video Content

August 17, 2016

Executive Summary

Live online video viewing is rapidly growing in popularity, especially among Millennials and teenagers. Watching live events via digital video makes viewers feel connected and excited, which is something that brands can tap into.



Source

"Three Insights to Capitalize on Live Online Video Content." David Iudica, Senior Director of Strategic Insights and Research at Yahoo!. ANA Webinar, 8/17/16.

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