Use Innovation to Unlock Your Brand’s Full Potential

January 18, 2017

Executive Summary

Innovation is the most powerful form of marketing. Rather than convince consumers to buy a product or service, what if brands behaved differently? Jonah Disend, founder and CEO of innovation agency Redscout, shared principles for changing the consumer experience and helping brands unlock their full potential.



Source

"Use Innovation to Unlock Your Brand's Full Potential." Jonah Disend, Founder and CEO of Redscout. ANA Webinar, 1/18/17.

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