Strategic Customer Centric Marketing
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Download the full benefits here
- Setting the stage (30 min)
- What is Marketing Strategy (30 min)
- The Biggest Marketing Strategy Challenges (30 min)
- Break (15 min)
- Getting to Know Your WHO (Target Customer) (15 min)
- Getting to Know Your WHO (Exercise) (45 min)
- Getting to the Right WHAT (The Message) (15 min)
- Getting to the Right WHAT (Exercise) (30 min)
- Lunch (30 min)
- HOW To Best Bring Your WHAT to Your WHO (Getting to the Right Channel Mix) (30 min)
- Putting It All Together: WHO WHAT HOW (90 min)
- Break (15 min)
- Applying Who What How to Briefs (15 min)
- Applying Who What How to Briefs (Exercise) (70 min)
- Learning Reflection (15 min)
- Closing (15 min)
When
| Begins: | Tuesday, April 24, 2018 at 9:00am |
| Ends: | Tuesday, April 24, 2018 at 5:00pm |
Where
Reed Smith
101 2nd Street
#1800
San Francisco, CA 94105
