Account-Based Marketing: The Key to Driving ROI
According to a recent study from SiriusDecisions, 90% of B2B marketers surveyed consider Account-Based Marketing (ABM) a B2B “must-have”. However, many marketers have yet to fully adopt this process as a business driver. This webinar will address why ABM is quickly becoming the B2B strategy of choice using real business case studies as proof. Attendees will hear how by utilizing ABM, brands are able to generate more business revenue, plus elevate the impact and importance of marketing within their organization.
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
|Begins:||Wednesday, August 17, 2016 at 3:00pm|
|Ends:||Wednesday, August 17, 2016 at 4:00pm|
Director of Marketing Programs