How Brands Can Win in the Age of Amazon (10 for ’18 Webinar Series)
Amazon has already created a new world order in e-commerce with their market dominance. However, it's premature for brands to shift their investment to place sole emphasis on Amazon and further away from their own brands.
In this webinar, the presenter will:
- Analyze the current landscape, helping to predict where Amazon will continue to lead and where it may falter.
- Unpack how to apply the very same strategy Amazon uses, to bolster your marketing playbook and help your brand win in this new day and age.
- Share the key initiatives, strategies, and channels brands should focus on to maximize both revenue and profit.
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
|Begins:||Wednesday, February 21, 2018 at 1:00pm|
|Ends:||Wednesday, February 21, 2018 at 2:00pm|
Head of Performance Marketing
Global Digital Practice Chair