Fake News: Tips to Keep your Brand Advertising Safe and Sound

This event is over.
Webinar Description

Is the fear of fake news keeping you up at night? Are you struggling to understand what the term "fake news" really means, what steps you can take to identify a real threat, or how to keep your brand's reputation safe? If your answer is yes, you're not alone. The truth is that in today's socio-political climate, there's a lot at stake for brands who don't act to keep their brands safe from fraudulent or inappropriate media content. In this webinar, Brad Timmers, Director of Product Management at Integral Ad Science, will walk through 3 tips marketers can implement today to keep their brand reputation safe and sound.

Key Learnings include:

  • How to identify and define fake news threats
  • Why brand safety is an important component to your media strategy
  • What you can do to protect your brand's reputation

When

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Begins:Wednesday, May 24, 2017 at 3:00pm
Ends:Wednesday, May 24, 2017 at 4:00pm
Presenter

Brad Timmers
Director of Product Management
Integral Ad Science

  • EMA
  • gyro: