Setting Your Agency and In-House Teams Up for Success

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Webinar Description

Extreme Reach CMO, Melinda McLaughlin, will share 3rd party research that sheds light on the greatest pain points for teams involved in the creative activation of video ad campaigns. Join this webinar to understand how maintaining control of your brand advertising assets is key to the success of agency and in-house teams.

In this webinar, you will learn:

  • Why an industry filled with innovation continues to rely on outdated workflows to activate digital video campaigns
  • How ops teams view the current process of sourcing creative
  • Why accepting the status quo creates a barrier to realizing the promise of automation/programmatic
  • How cloud technology can transform the process, giving brands complete and streamlined control of ad assets
  • What it will take to future-proof the creative workflow for successful activation of cross-screen advertising

When

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Begins:Thursday, April 26, 2018 at 1:00pm
Ends:Thursday, April 26, 2018 at 2:00pm
Presenter

Melinda McLaughlin
CMO
Extreme Reach

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