Welcome to the inaugural issue of B-to-B Marketer, a joint publication of the ANA and the BMA.
With a 90-year history of success, the BMA’s member benefits only grow stronger as part of the ANA. Since we understand B-to-B marketer needs, BMA membership benefits are distinct from the consumer marketing environment, where we offer:
There are 16 BMA chapters throughout the U.S. Attending chapter events enables you to connect and exchange information and ideas about what's happening in B-to-B marketing. Engaging locally will help you to:
BMA hosts the largest B-to-B marketing conference in the world, where we bring together leading CMOs and marketing thought leaders to share inspirational approaches to B-to-B brand building that drive sales, profitability, and return on investment.
BMA15 will be held on May 27–29, 2015 at the Sheraton Chicago.
Through the BMA's merger with the ANA all BMA members now have access to the ANA's continuous learning webinars. These timely briefings on hot marketing topics like Native Advertising, Social Media, etc. are complimentary to BMA members and are held most Wednesdays at 1pm ET.