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We are pleased to share some very early details about BMA's 2014 annual global conference, now just six months away. The conference will be back in Chicago for the 6th year in a row during the same Memorial Day week time frame: Wednesday noon, May 28, through Friday noon, May 30. As our profession's "must attend" annual event, BMA14 will be your opportunity--over a tightly packed two-day time frame--to glean and take back actionable insights on the latest in b2b marketing thinking, trends, best practices, success stories, technology and tools and more. Pre-registration is open, and if you register now, you can save $100 over early-bird registration, which opens Feb. 1, 2014. Details here.
Now in its 38th year, the BMA's Global B2 Awards, will honor creative excellence and the best in strategy and style in business-to-business (B2B) marketing. This year, BMA will introduce extended categories, new top-tier awards and super-categories, and strengthen the spotlight that it shines on the marketers who earn a B2 Award. The B2 Awards are now accepting entries. Click here for submission details.
According to the Forrester Research/Business Marketing Association study “Focus B2B Marketing Budget Gains On Business Outcomes To Succeed In 2014,” marketing executives expect budgets to increase by 6% on average, with a total of 32% of surveyed marketers expecting some budget increase this year. Read more
Doremus, gyro, and Slack and Company named runners-up for Ad Age's B-to-B Agency of Year. Read More.
BMA Board Member agency, Stein/IAS, named to Advertising Age's Top 10 Agencies to Watch in 2014. Read More.
UPCOMING MARKETING EVENTS
BMA St. Louis Chapter Event: Integrating International Cultures to Produce New Product Ideas
Sheraton Clayton Plaza, 7730 Bonhomme Ave, Clayton, MO 63105
BMA New York City Chapter Event: Building the B2B Brand Newsroom: How Thought Leadership Content Marketing Drives Sales
Forbes Building, 60 Fifth Avenue, NY, NY between 12th and 13th streets
BMA Colorado Chapter Keynote Meeting: LEADING THROUGH TURBULENT TIMES – ALIGNING STRATEGY, STRUCTURE AND BRAND TO WIN
Embassy Suites Denver Downtown, 1420 Stout St, Denver, CO 80202
BMA Northeast Ohio Chapter Event: Practical Marketing Automation for B2Bs
BMA Chicago Chapter Marketing Innovators Luncheon Seminar: Making the Most of What You’ve Got: How to Have a Big Reach, No Matter What Size Budget!
City Winery, 1200 West Randolph Street, Chicago
BMA Milwaukee Chapter Event: Glass is Life – A Story of B2B Branding Success
The University Club of Milwaukee 924 East Wells Street Milwaukee, WI 53202
BMA Southern California Chapter Marketing Operations Executive Summit
Hotel Del Coranado San Diego
BMA New Jersey Chapter Event: Developing Content for Increasingly Complex Channels
BMA Phoenix Presents The Art of Storytelling in the B2B World
BMA Chicago Chapter Breakfast Seminar: Realizing Success by Developing Your Market and Data-Driven Pricing Strategy
IIT Stuart School of Business, 565 West Adams St., Chicago
BMA Carolinas Chapter B2B Rising Marketing Conference
Dale F. Halton Theater 1206 Elizabeth Avenue Charlotte,NC 28204
BMA Houston Chapter March Luncheon: Commercializing Technology in the Oil and Gas Industry
Maggiano's Little Italy, 2019 Post Oak Blvd., Houston, 77056)
BMA Kansas City Chapter 2014 Fountain Awards
Boulevard Brewery, Muehlbach Room 2501 Southwest Blvd, Kansas City, MO 64108
BMA Milwaukee Chapter Event: Ten Best Practices for Today's B2B Marketers
HNI 16805 West Cleveland Ave. New Berlin, WI 53151
BMA Chicago Chapter March Member Dinner
BMA Kansas City Chapter Young Professionals Event: Lead With Your Strengths
CBIZ, 11440 Tomahawk Creek Pkwy, Leawood, KS 66211
BMA NorCal Chapter Monthly Program: What Are The Challenges And Opportunities For B2B Marketers
Enerspace Palo Alto, 2225 East Bayshore Road, Palo Alto, 94303