Brand Activations that Drive Results - Virtual
Download the full benefits here
- Introduction (10min)
- Developing a Brand Activations Strategy (40min)
- Experiential Marketing (35min)
- Break (10min)
- Sponsorships and Cause Related Marketing (25min)
- Promotions Marketing (25min)
- Measurement and Implementation (15min)
- Summary of Learnings (10min)
When
| Begins: | Thursday, May 2, 2024 at 2:00pm |
| Ends: | Thursday, May 2, 2024 at 5:00pm |
Where
Virtual Workshop (Eastern Time)
Registration Pricing
| Client-Side Marketer | Marketing Solutions Provider Gold | Marketing Solutions Provider Silver | Associate Individual | Nonmember | ||
|---|---|---|---|---|---|---|
| Registration | ||||||
| Brand Activations that Drive Results - Virtual | $0 | $199 | $299 | $399 | $399 | |
Instructor: Simon Bradley
Founder, Simon Bradley Marketing
Simon is a senior marketing leader and founder of Simon Bradley Marketing, which provides hands-on expertise and practical support to marketing organizations through project sprints, consulting and training. He has extensive client-side experience with brands like Virgin Atlantic Airways, VisitBritain, the New York Knicks, The Radio City Rockettes and Madison Square Garden. At Virgin Atlantic, Simon led the airline’s U.S. marketing across twelve markets and was responsible for building the brand, e-commerce, B2B marketing and CRM. At The Madison Square Garden Company, he was responsible for marketing strategy and consumer engagement and worked across a broad portfolio of world class brands.
Simon has been based in the U.S. for the last 14 years and has also led marketing teams across the world including the U.K., Canada, Sweden, Denmark, Norway, Finland, Brazil and Mexico. In addition to working with a broad range of clients, he is also an Adjunct Professor at New York University and leads Master’s programs in Digital Marketing and Integrated Marketing.
Born and educated in the U.K., he graduated in History from Bristol University and followed this with Tourism Management and Chartered Institute of Marketing Graduate diplomas.
