SEO for Everyone - Virtual

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  • Setting the Stage (5 min)
  • Lecture and Setup I - Visualizing the Customer Journey & Target Personas and Establishing a Benchmark (40 min)
  • Break (5 min)
  • Lecture and Setup II - Content Development Planning & ROI (35 min)
  • Break (5 min)
  • Developing Unified Content Strategy and Plan (85 min)
  • Closing (5 min)



When
Begins:Tuesday, May 7, 2024 at 2:00pm
Ends:Tuesday, May 7, 2024 at 5:00pm
Where

Virtual Workshop (Eastern Time)

Registration Pricing
    Client-Side Marketer Marketing Solutions Provider Gold Marketing Solutions Provider Silver Associate Individual Nonmember
Registration
  SEO for Everyone - Virtual $0 $199 $299 $399 $399

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Instructor: Harry J. Gold

Harry Gold is the founder and CEO of Overdrive Interactive, an award winning digital marketing firm that has served top companies such as Harley-Davidson, Samsonite, GE, Topps, Bazooka Candy Brands, Dow Jones, John Hancock, AXA, Principal Financial, AAA, AIG, EMC, The Rockettes, and IBM. Harry’s primary mission is to create innovative online marketing programs and to share the strategies and tactics behind those programs with both Overdrive’s clients and the world.

Harry is a member of the ANA Faculty and is also a frequent lecturer on search engine marketing, social media marketing, and online media for the American Marketing Association, the New England Direct Marketing Association, Search Engine Strategies, Mediabistro, and Harvard University. He has also written a number of expert columns for ClickZ.